Tips for creating awesome videos for Instagram

The success of your social media profile depends on the content you post. To keep your audience interested, it's important to post really high-quality stuff on a regular basis. Previously, people laid out literally everything that surrounds them. These were kind of fleeting impressions. Today it is not so easy to interest the user. One of the secrets of a successful profile is videos. But how to make them so that a person can watch to the end?

What videos are on Instagram

You can post videos in three different ways on this social network.

• stories. The maximum post length is 15 seconds. Suitable for routine content or advertising.
• Profile. In the profile, the maximum video length is 1 minute. But you can place multiple posts in the carousel.
• IGTV. This feature is suitable for long videos – up to 15 minutes. Well-known and verified personalities can post content for 1 hour.

Decoration in Stories

In order for a person to finish an already short video, it must be made exciting. If you have a desire to tell a long story on the way home, then do not be too lazy to record quality. From tips:

• do not shoot stories in the dark, when the quality is low;
• speak clearly and to the point;
• write the main theses for the video on the video itself. This will help people who cannot watch the video with sound to understand the essence of the material;
• make interesting video materials with the help of programs. If there is no time for this, then use filters.

The purpose of video in stories is to quickly convey short information to a large audience.

Profile posts

If you upload a video to your profile, then you naturally expect that it will remain in it for a long time. Hence the top tips:

• the video ideally matches the style of the entire profile. If the publications are in a black and white filter, and the feed is interrupted by a bright and colorful video, then this is a clear dissonance;
• check the sound before posting. It often happens that at the beginning of the video the sound works, and at the end the program eats it up. Do not be too lazy to spend 60 seconds of time;
• Indeed, Instagram reduces the quality. Therefore, post the video in the appropriate resolution. Video format for Instagram – up to 1080 px. The application may not accept a large file size, there will be malfunctions;
• Again, filters. A person who maintains a profile in one style is more likely to post a video in the same style. And it will bring success.

Most likely, all users learned about the invisibility of the number of views and likes. And that's great. No one will bother to count the likes manually. But regardless of these indicators, users will try to give their best.

IGTV – 15 minutes of creativity

This format is more difficult to work with. It is important to make such a video so that it is watched to the end. Those who really try to do interesting things for themselves and subscribers make a detailed plan (in head, paper, notes) of the finished material. It is desirable that the video be divided into logical parts.

Mindflow? Wonderful! Picturesque video? Wonderful! But the goal is to convey the message to subscribers. It is unlikely that strangers will watch how a stranger talks about events from life. Here you have a logical question, because most bloggers make money on this and live by blogging, demonstrating routine activities and some events. It is important to represent yourself so that people are ready to watch every day.

In this case, IGTV becomes a good helper. Especially for those who are seriously engaged in creativity. Agree, it’s more pleasant to watch a video lesson on drawing as a whole video than pieces in a story that will disappear if you don’t save it.